We're thrilled to announce that Pawer Water will be one of our sponsors at Pawfest 2024! We recently had the pleasure of sitting down with Pawer Water's founder, Nathalie Ohana, to dive deeper into the story behind the brand and what makes their products so special. Here’s what she had to share with us...
Can you tell us about Pawer Water and its benefits?
Absolutely! Pawer Water is a wellness hydration supplement for dogs that brings health-boosting nutrients and electrolytes to your dog’s water bowl for faster and better hydration. We've developed each formula with human-grade active ingredients like collagen, electrolytes, hyaluronic acid, or ashwagandha _ all tailored to support specific aspects of canine health.
What's new with Pawer Water that pet parents should look forward to?
After nine months of research and development, we're thrilled to introduce our new elixirs, Pawer Water Calming and Pawer Water Gut & Digestion. These are great addition to our signature supplement, Pawer Water Mobility & Glow, offering even more benefits for our furry companions.
How do pet owners use Pawer Water?
It’s incredibly user-friendly. Pet parents just need to add the recommended serving of soluble powder to their dog’s water. We designed it to be convenient (hence the pocket-size format) and pawlicious for dogs. With 67% of pet owners considering their pets as family members, convenience and palatability are key factors in our product design.
How often should dogs consume Pawer Water?
Dogs can safely enjoy Pawer Water daily, but for a balanced routine, we recommend about three times a week. Dosage varies by dog size:
- Half a stick for small dogs under 20kg
- One stick for medium dogs between 20-40kg
- Up to two sticks for large dogs above 40kg
What inspired you to create this product?
My background is in developing wellness products for humans. I realised that the active ingredients beneficial to us also offer similar health benefits for animals. This insight, combined with a desire to produce cleaner, more effective supplements led Tanya, our lead canine nutritionist, and myself to create Pawer Water. Our focus is on quality, safety, efficacy and innovation, without compromising on convenience for pet parents.
Can you share more about pet parents' consumer behaviors and how Pawer Water addresses those needs?
Certainly! Pet parents today are more informed and health-conscious than ever. Over 70% of pet owners research pet products online before purchasing, seeking out high-quality, science-backed solutions. And, 80% of pet owners are willing to pay more for products that they believe will improve their pet's health and well-being. With Pawer Water, we've combined premium, human-grade ingredients with rigorous research to create products that pet parents can trust. Our convenient, easy-to-use format also addresses the growing demand for practical, time-saving on-the-go solutions, as 60% of pet owners prefer products that fit seamlessly into their busy lives.
It sounds like Pawer Water is a blend of science, health, and consumer convenience. What's your vision for the future of pet wellness?
Yes, absolutely. Our mission is to bridge the gap between human and pet wellness, adapting the best of our advancements for the benefit of our pets. We aim to enhance their lives through thoughtful, scientifically backed products that also considerate for our planet and very important - practical for daily use.
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It was a pleasure to sit down with Nathalie Ohana and hear about her inspiring vision for pet health through Pawer Water. Be sure to explore their innovative products at Pawer Water! 💧🐾
